project highlight:
RavenRecentre.org
client: Raven Recycling Society
I supported Raven Recentre's rebranding efforts in the development of a new website; streamlining content from three platforms into one, we aimed to highlight the organization's role in supporting the circular economy and increased cohesion and uptake of the organization's diverse programming. Working closely with logo designer and team, I helped the team to define their vision as well as align and refine the visual, verbal and experiential aspects of their brand.
Brand Development & KIt
helped shape visual, verbal and experiential brand to compliment existing logo and developed brand outline
Graphic Design Consultation
collaborated with graphic designer to create branding shapes and icons that aligned with new branding vision; designed other complimentary visual aspects and photography
Web Design & Development
designed and developed a streamlined resource hub and eye-catching web platform for promoting recycling services and zero waste initiatives
Email & Tech Support
supported the transition between hosting providers for email and domain services for a team over 15 and provide ongoing tech support
Content & Copywriting
curated content between three existing websites into one overarching brand experience
Website Management
provided training for staff in updating key areas of the website and continue to support website management and upkeep
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